Euvic Delivers iFunded’s Crowdfunding Commercial Real Estate Platform with 45% Cost Savings, culminating in acquisition
Overview_
Fintech startup, iFunded, sought to make real estate investments more accessible to Germany’s private and institutional investors through crowdfunding.
- Facing a tightly regulated German market, iFunded needed a user-friendly and secure platform that would inspire trust and meet stringent regulatory requirements.
- Within seven months, Euvic minted a new visual identity and delivered a mobile version of the platform and a redesigned marketing website.
- Positive user feedback highlighted the platform’s simplicity, and iFunded achieved 45% savings in design and development costs. Within 6-months of launch, the platform has funded 18 projects with a total volume of €90 million, raising €18 million in capital.
Client_
iFunded makes exclusive commercial real estate investments accessible to a global audience, previously reserved for institutional investors and banks. By partnering with top developers and contractors, iFunded connects investors to high-quality projects while providing expert guidance on investment strategies and ongoing market insights. iFunded cooperates with national and international building contractors and project developers to provide information on real estate projects to investors. iFunded supports these investors in selecting the right real estate project, choosing an investment strategy, and getting continuous information on current investments and market reports.
Industry
Fintech
Country
Germany
Challenge_
iFunded was seeking investors and needed to quickly launch an MVP platform and website that demonstrates the opportunity to VC and PE investors.
- iFunded needed to quickly establish trust, credibility, and meet stringent security and compliance standards.
- A custom-built platform was essential.
- iFunded lacked the resources to build an in-house engineering team with the specialized skills required for the project.
Solution_
Euvic was tasked with building iFunded’s web-based investment platform from the ground up, blending crowd financing, cutting-edge technology, and a seamless user experience. This project also provided the perfect opportunity to revamp iFunded’s brand and visual identity, so Euvic was brought in to design a fresh new look and reimagine the marketing website.
Platform features
- Investor Education on the German Real Estate Market: The platform provides comprehensive resources to help investors understand the nuances of the German real estate market, offering insights into various investment opportunities and market trends.
- Streamlined Investment Process: The platform ensures a smooth and user-friendly investment experience, allowing investors to quickly browse, evaluate, and invest in real estate projects with minimal effort.
- Weekly Industry News Updates: From their personalized dashboard, investors receive weekly updates on industry trends, market shifts, and new real estate projects, keeping them well-informed.
- Comprehensive Personal Dashboard: Investors have instant access to a personalized dashboard where they can review critical information about investment deals, track distributions, monitor project progress, and manage their portfolio.
- Simplified Registration and Identification: The platform offers an easy, secure, and fast registration and identification process, ensuring new users can start investing with minimal hassle.
- In-Depth Project Details with Forecasts: Investors can access detailed overviews of each real estate deal, complete with integrated return forecasts, allowing for more informed decision-making.
Tools & technologies
The Dream Team_
Euvic assigned a dream team with deep fintech experience and an understanding of international investing.
Art Director, 2 UI/UX designers, 2 Front-end engineers, 2 Back-end engineers, Solutions Architect, DevOps, QA Engineer, Project manager, Business analyst.
Result_
In just 7 months, Euvic delivered a user-friendly mobile platform and branded website.
- The platform allowed investors to easily participate in select real estate projects, while developers gained access to alternative financing options.
- Feedback was immediately positive, with users praising the platform for simplifying a previously complex and stressful investment process.
- The MVP platform’s rapid growth and adoption positioned iFunded for a high-value acquisition, which quickly moved forward following the platform’s launch.
- Attracted investors and achieved an acquisition.
- 45% savings in design and development costs compared to using German teams
- Accelerated project timeline using scalable offshore teams
- 18 projects funded
- 90€ million total projects volume
- 18€ million raised capital