Medwork - Tinder for healthcare staffing
Medwork, an automated platform that gives consultants the ability to search for assignments at any time, while including an advanced matching feature that optimizes profitability.
Client:
Medlink
Industry:
Healthcare staffing
Country:
Sweden
Team:
Front-end, Back-end, Devops, Architects and Technical Leads
Introduction
Medlink Nordic AB was founded in 2014 and is one of Sweden’s leading companies in healthcare staffing. Medlink’s consultant managers all have cutting-edge expertise in their fields and work focused in their specific area. Today, Medlink is procured in all regions, in many municipalities and among many private healthcare providers. This gives them the opportunity to offer tailor-made solutions for both healthcare actors and healthcare professionals.
Challenge
Medlink needed to automate and get away from manual processes. The picture of what they envisioned was that everything that is bookable today (e.g. booking training sessions or hairdressing appointments) is possible to do digitally. In the staffing industry, many steps are still very manual. Therefore, the idea grew from Medlink wanting to create an application and platform where consultants themselves can go in and book the assignments they want. They also did not want to be dependent on the company’s working hours, but to open up the possibility of being able to communicate with their healthcare staff around the clock. To simply give more control and freedom to their consultants.
Cooperation
Euvic has played a central role in its collaboration with Medlink. In addition to product development, Euvic has provided advice covering business objectives, workflow analysis and solution design. Euvic has also provided input to the company’s business and digitalization plans via an Advisory Board. The digitization work resulted in a transformation of the company that innovates the business model to meet new needs in healthcare staffing.
Solution
The process of finding the right consultant for the right assignment is now automated, with a particular focus on offering a portal designed for the needs of consultants. Medwork is a platform where consultants can quickly and easily search and apply for assignments. It also includes an innovative matching feature. Think Tinder but for healthcare staffing. Consultants can fill in their workplace and timeframe preferences, allowing for a seamless connection with relevant assignments.
What sets this solution apart is that Medlink themselves have full control over the matching parameters. They can decide what type of matching they prefer, which means they have the ability to control their margin. Instead of just matching based on skills or availability, Medlink can now also take into account factors such as travel costs, salaries and the time commitment of the assignment. This means that Medlink can also control which assignments they take based on profitability.
Result
Medwork differs from other portals in its combination of user-friendliness for consultants and a profitability-oriented matching function. After implementing Medwork, Medlink has experienced several tangible improvements in its operations:
Safer processes:
Automating the booking process has significantly reduced the number of manual steps. This not only reduces the risk of human error, but also leads to faster and more reliable processes.
Happier consultants:
Consultants now have the freedom to browse through available assignments on the platform and select those that best suit their skills and preferences, regardless of the time of day. This self-service feature has increased their satisfaction and sense of control over their own time and assignments.
Better matches:
Thanks to the matching function, where consultants can indicate their preferences and the company can adjust matching parameters, a higher accuracy between consultants and assignments is now achieved.
More effective consultant managers:
With an automated process, consulting managers no longer need to spend countless hours on manual bookings. Instead, they can focus on more value-adding tasks, such as customer loyalty and developing business strategies.
Summery
Medlink was working with many manual processes and realized that digitalization was their way forward to becoming more efficient. With this in mind, they partnered with Euvic to create Medwork, an automated platform that gives consultants the ability to search for assignments at any time, while including an advanced matching feature that optimizes profitability. Euvic helped with product development consulting and strategic direction. As a result, Medlink can now put more focus on customer loyalty and streamlining its services.
We have had a great collaboration. Euvic has always worked proactively to address any challenges before they even arise. We have really worked hand in hand throughout the collaboration with our vision and what we want to achieve with the product.
Cassandra Blom
COO at MEdlink